With over 800 hardware stores across Canada, Rona decided to support the country’s Olympic efforts and athletes and become a National Official Sponsor of the 2012 London Olympic Games.
This campaign helped transform RONA into a Canadian leader in renovation by offering up something different. The brand invited consumers to join in on the DIY movement at RONA, where you’re always looking ahead to your next project and, thanks to a great selection of products and services under one roof, it’s always fun.
thomas hougaz 